Downtown Eugene Merchants is a membership-based organization of Downtown Eugene business owners. We work to promote and support downtown businesses and build a strong and positive perception of downtown.

Membership is open to any downtown business or organization interested in making strides toward a great downtown Eugene. Members include business owners, managers, and employees across all industries. Whether your business is retail, banking, tech, the arts, professional services, a restaurant or bar or something else entirely, we’d love to have you be a part of our organization.

Meetings are held the first Monday of every month from 12-1pm at Dark Pine Coffee. If you’re not yet a member but want to see what our organization is about, please join us. Subscribe to the Merchants newsletter below for meeting announcements and other business-owner-specific information each month.

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Mission

Downtown Eugene Merchants promotes community, collaboration, and vibrancy for a more prosperous Downtown Eugene.

Membership & Benefits

Membership in Downtown Eugene Merchants is annual at $200/year, and you can join at any time during the year. Membership comes with a variety of benefits.

Marketing Efforts

Member-only marketing opportunities include:

A highlighted listing in the highly effective and full-color map of downtown. The map is given out at hotels, Travel Lane County, the Eugene airport, the Farmers and Saturday markets, events, attractions, visitor packs, conventions and many Eugene businesses. Maps are reprinted every two years, with the next update coming Fall 2024.
- The map is intended to be comprehensive. We attempt to list all consumer-relevant businesses in downtown Eugene, regardless of membership.
- A sample map is on the right. Black and white listings are non-members.
Preferential placement for the 9 available spots on our monthly “…in Downtown” posters, distributed to 100+ sites all over Eugene and campus
Access to a variety of members-only deals at participating businesses

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Education & Advocacy

Decisions that affect downtown, big and small, are being made every day. We have the ear of important city officials like EPD Chief Skinner, Downtown Incident Commander Ray Brown, Ward 1 City Councilor Eliza Kashinsky, City Council, and key contacts at the City in Cultural Services, Public Works, and other departments that impact downtown. Being a part of DEM keeps you informed about decisions, regulations, and ordinances affecting downtown and mobilizes members to advocate on behalf of what’s best for downtown.

Events

Downtown Eugene partners with the City of Eugene Cultural Services, the University of Oregon, Onward Eugene, Travel Lane County, Lane Arts Council and others to leverage their events to the greatest benefit of our members. There are plenty of people coming to the area for events. Downtown Eugene Merchants works to ensure they come into our shops and restaurants, too!

Stay in the know about Merchants events here.

Our Cornerstone Events

Downtown Eugene Merchants, our members, and our partners across the community help make a number of incredible events happen each year.

Holiday Night Out

The Holiday Night Out and tree lighting ceremony in Kesey Square is an incredible exercise in collaboration to help drive Downtown Eugene shopping at the outset of the holiday season. Downtown Eugene Merchants drives this event with support from the Eugene Chamber, City of Eugene staff, and many other partners year after year.

Halloween Downtown

Halloween Downtown is Downtown Eugene’s most well-attended single day event. Adults and children alike visit Downtown to load up on candy and explore a number of spooky attractions and exhibits inspired by the cultures of Eugeneans of all stripes. The City of Eugene’s Cultural Services team leads this event with support from Downtown Eugene Merchants.

Taste of Tracktown

Taste of Tracktown is a brand new Downtown Eugene event for 2025. We look forward to sharing more details about this opportunity to get a taste of the many excellent restaurants that call Downtown Eugene home. Check back for more!

Collaboration

There are a number of organizations working on behalf of downtown constituents, including building owners, people who live downtown, and related groups like Travel Lane County, the City of Eugene, Downtown Eugene Inc., and the Eugene Chamber. We are in frequent contact with all of these groups to ensure that we are taking advantage of opportunities to collaborate on behalf of our members.

Join Downtown Eugene Merchants today!

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Free Resources

While we encourage all Downtown Eugene businesses to become DEM members, helping us support our mission, we offer a variety of free resources to all downtown businesses.

We host a group chat on Signal for members and non-members alike. This is the best way to communicate with other Downtown Eugene business owners in real-time. Contact merchants@downtowneugene.com for the link to join.
We publish maps of Downtown Eugene businesses every other year. Click here to request maps for your business.
In addition to the map, we maintain an online directory of downtown businesses. If you need to update your listing, or if your business is not yet listed, please fill out this form.